✧ SERQ · BEAUTY & SALON OS

Beautiful service.
From first booking
to “see you again.”

Beauty and salon management software for salon owners, at-home beauty agencies and service aggregators. Connect appointments, beauty professionals, payments and customer follow-ups in one service ecosystem.

In-salon · At-home beauty · Multi-service beauty brands

9:41●●●
YOUR BEAUTY BRAND ✧
Beauty, on your schedule.
Your next
self-care moment.

Discover services. Choose your visit.

At homeService at your address
In salonVisit your chosen outlet
HairSkinNailsMakeupGrooming
Facial & care
Choose an available appointment
10:0011:3014:00
Continue to booking →
✓ Professional assignedJob details shared with partner
↗ Appointment reminderCustomer update configured

Illustrative customer app · Sample booking

YOUR BRAND. YOUR BEAUTY BUSINESS.Salons & studiosBeauty at homeBeauty marketplacesGrooming agencies

BUILT AROUND YOUR BUSINESS

Your service experience.
Your way of operating.

Select your business model to see how booking, assignment and delivery fit together.

Choose a model to explore
Salon / studio

Bring front-desk and service-team work together.

Manage appointments, customer details, services and billing through a shared workflow. Define outlet, staff and service availability during setup. Chair capacity, processing gaps and linked resources can be scoped for specialist salon scheduling.

Service journeyIllustrative workflow
1
Record appointment or walk-in request
2
Confirm service, outlet and professional
3
Deliver service and record any additions
4
Invoice, collect payment and plan the next visit
At-home beauty agency

Send the right professional with a clearer job brief.

Capture the service address, selected treatments and visit slot. Assign professionals through manual or configured automatic dispatch, then keep the office informed through job updates and work records.

Service journeyIllustrative workflow
1
Customer selects services and address
2
Office assigns an eligible professional
3
Professional accepts and completes the visit
4
Payment, feedback and earnings reviewed
Beauty aggregator

Launch a beauty platform under your own brand.

Connect a branded customer experience with partner operations and central administration. Configure service categories, coverage, rates, onboarding and commissions for your managed-service or marketplace model.

Service journeyIllustrative workflow
1
Customer books through your branded channel
2
Activated partner receives the booking
3
Admin monitors delivery and exceptions
4
Invoice, review and partner payout recorded

COMMON BEAUTY BUSINESS CHALLENGES

Less coordination.
More attention for every customer.

 

Bookings scattered across calls and chats

A request can be missed when reception, social media and the service team keep separate records.

How SERQ helps

Create a shared booking record with service, customer, time and assignment details.

“Who is taking this appointment?”

Staff changes and unclear assignments create repeated calls before every visit.

How SERQ helps

Use manual or configured automatic assignment and partner accept/reject alerts.

Customers asking for status updates

Unclear confirmations and reminders make the experience feel disconnected.

How SERQ helps

Configure WhatsApp and push updates around booking and service events.

Service additions create billing confusion

Extra services, coupons and final charges need to stay connected to the appointment.

How SERQ helps

Use service rates, quotations where required, invoices and recorded payment status.

Professional earnings take time to reconcile

Salary, commission and pending collections can become separate spreadsheets.

How SERQ helps

Review supported salary or commission arrangements, wallets and payouts in the relevant modules.

Returning customers start from scratch

The next appointment is harder to manage without a record of previous services.

How SERQ helps

Use customer booking history and follow-up records; scope preferences and package balances where needed.

ONE CONNECTED JOURNEY

From discovery to the next appointment.

 

01

Discover & choose

Show service categories, descriptions and configured rates in your branded booking experience.

02

Book a visit

Capture the slot, customer details and address or outlet according to your setup.

03

Assign a professional

Send the booking to the responsible team member using agreed assignment rules.

04

Deliver the service

Share job details and record service progress, notes and configured verification.

05

Bill & collect

Keep services, invoices, payment status and professional earnings connected.

06

Bring customers back

Use service history, coupons and configured follow-ups to support repeat bookings.

THE DAY AT A GLANCE

Give every appointment
a clear owner.

See who is assigned, which service is booked and what needs attention. Give the front desk and mobile professionals a shared view of the work.

  • Customer, service and visit details
  • Professional assignment and job status
  • Rescheduling and exception handling through the agreed workflow
  • Invoice and payment visibility

Illustrative planner. Specialist salon calendar views, chair or room allocation, travel buffers and automatic conflict prevention require confirmed scope.

Appointment plannerSample day
10:00
Hair styling · In salonAssigned to Maya · Confirmed
11:30
Facial · At homeAssigned to Priya · Accepted
14:00
Bridal consultationAssignment pending · Office review
✓ Assignment update shared with customer

SERVICES WITH DIFFERENT NEEDS

A quick appointment.
A package. A special occasion.

 

Choose a journey to explore
Single service

Keep everyday appointments simple.

Support individual hair, beauty and grooming appointments with clear services, rates and booking details.

Service journeyIllustrative workflow
1
Choose service and preferred time
2
Confirm professional and visit details
3
Complete appointment and record payment
4
Capture feedback and next-booking interest
Packages / memberships

Design repeat visits around your service offering.

Bundle services and define usage terms for your business. Session credits, redemption limits, validity, recurring billing and membership benefits are agreed as configuration or custom development.

Service journeyIllustrative workflow
1
Define package, inclusions and validity
2
Record customer enrolment or purchase
3
Validate and record each redemption
4
Review remaining sessions and renewal interest
Bridal / event beauty

Give larger bookings a coordinated workflow.

Use enquiries, quotations and service bookings as the foundation. Scope deposits, trials, multi-artist allocation, event-day schedules and staged payments for your bridal or event business.

Service journeyIllustrative workflow
1
Capture date, location and service brief
2
Prepare quotation and confirm arrangements
3
Coordinate agreed artists and appointments
4
Record completion and reconcile payment

ADMIN + CUSTOMER + PROFESSIONAL

One brand experience.
Three connected workspaces.

Illustrative interface concepts. Actual screens and included modules depend on the selected package.

Beauty operations •••
BOOKED12
ASSIGNED9
REVIEW3
Facial · At home Accepted
Hair styling · Studio Assigned
Bridal enquiry Review

Admin workspace

Manage bookings, assignments, services, rates, collections and professional payouts. Review supported multi-location operations from the admin panel.

Your beauty appointment ✧
Facial & care

At your address · 11:30 AM

Professional Priya
Your booking is confirmed

Customer experience

Let customers explore your services, select a visit, receive updates and review completed work through the agreed branded app or website.

Today’s appointment
Facial · At home 11:30
Customer address & notes
Status Accepted
Service workflow · Start / Complete
Job history · Earnings · Feedback

Professional app

Receive assignments, review job details and record service progress. Supported verification, history and earnings modules keep professionals connected.

SERQ SaaS starts with the admin panel and partner app. Customer app and booking website are separate add-ons or part of the agreed white-label scope.

WHATSAPP & PUSH AUTOMATION

A thoughtful update
at the right moment.

Keep customers informed about their appointments and give professionals timely booking alerts. Agree the events, templates and recipients for your operation.

  • Booking confirmation and appointment reminders
  • Professional assignment and status updates
  • Completion, invoice and feedback follow-ups
  • Rebooking or promotion messages where configured

WhatsApp requires opt-in, approved templates and the applicable messaging setup and charges. Push requires app permissions. Illustrations show proposed messages, not a live sending integration.

YOUR BEAUTY BRAND WhatsAppYour self-care appointment is confirmed

Facial & care · Tomorrow, 11:30 AM. Please contact the team if your plans change.

YOUR BEAUTY BRAND Partner pushA new beauty booking is available

Review the service, time and location, then accept or reject as configured.

YOUR BEAUTY BRAND Customer pushThank you for visiting

Your appointment is complete. View the booking and share your feedback.

CHOOSE HOW YOU LAUNCH

Run your team.
Or launch your own beauty platform.

 

SUBSCRIPTION

SERQ SaaS

For beauty agencies and service teams that need shared operations software.

  • Admin panel and partner app
  • Booking, assignment and service operations
  • Plan-specific billing, earnings and reporting
  • Customer app and website available separately
Explore SaaS ↗
YOUR BRAND

White-label Beauty OS

For founders and brands building a customer-facing beauty service business.

  • Branded customer app within agreed scope
  • Partner app and web admin panel
  • Booking website and integrations as agreed
  • Custom workflows available with separate scope
Discuss white label ↗

White-label software is offered under the agreed one-time licence package. Hosting, third-party APIs, messaging, support/AMC, source code and custom development are separate unless expressly included. Confirm app platforms, modules and delivery scope in your proposal.

BEAUTY & SALON SOFTWARE FAQ

Questions before you choose your platform.

 

Who is SERQ Beauty & Salon OS designed for?

Salon and studio owners, at-home beauty agencies, grooming businesses and beauty-service aggregators. The setup depends on whether your team serves customers at an outlet, at home or through a partner network.

Can I manage salon appointments and at-home bookings together?

A combined workflow can be scoped around service location, categories, professional assignment and booking channels. Confirm location selection, calendars and operational rules during your demo.

Can customers book through an app with my brand?

Yes, a branded customer app and booking website can form part of the white-label package or an agreed add-on. They are not automatically included with the base admin-and-partner SaaS subscription.

Can I manage staff commissions and partner payouts?

SERQ supports relevant commission, salary, wallet and payout modules. Confirm your team arrangement, settlement rules and the modules included in your selected plan.

Does it support salon chairs, rooms and double-booking prevention?

These resource constraints need explicit confirmation. Share service durations, staff skills, chair or room capacity, processing times and scheduling rules so Codequery can define the required setup or custom workflow.

Can I sell beauty packages and memberships?

Package and membership flows can be scoped around your offer. Session balances, expiry, redemption, cancellation rules and recurring payments must be defined before implementation.

Can I send WhatsApp reminders and push notifications?

Yes, supported booking events can be connected to configured notifications. WhatsApp templates, consent, sender setup and messaging charges apply; push notifications depend on app permissions.

Can I manage multiple branches or service areas?

Multi-location requirements can be discussed against the relevant plan. Outlet-specific pricing, staff permissions and consolidated reporting should be confirmed in the scope.

Can this handle bridal bookings or multi-artist services?

Enquiries, quotations and service bookings provide the base. Trials, deposits, multiple artists, linked appointments and event schedules require a clearly agreed workflow.

What should I share before the demo?

Tell us your business model, locations, team size, service categories, booking channels and launch requirements. Include any package, commission, scheduling or payment rules you need.

BUILD YOUR BEAUTY BUSINESS WITH SERQ

Make every booking
feel like your brand.

Show us how your salon, agency or marketplace works. We’ll map the customer journey, professional workflow and right delivery model.

Plan my Beauty OS ↗